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INFLUENCER DISCOVERYRESPONSES
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Can you search for influencers by keywords?
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Can you search for influencers by profile/bio information?
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Can you search for influencers by gender?
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Can you search for influencers by location?
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Can you search for influencers by language?
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Can you search for influencers by platform?
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Can you search for influencers by audience size?
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Can you search for influencers by engagement rate?
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Do you provide influencer lookalike or recommendation functionality?
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Can you search by the location of an influencer's audience at the country level?
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Can you search by the location of an influencer's audience at the city level?
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Can you search by the age of an influencer's audience?
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Can you search by the family status of an influencer's audience (single, married, parents)?
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Can you search by the likes or interests of an influencer's audience?
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Can you search by brand affinity of an influencer's audience?
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Can you search by the occupation of an influencer's audience?
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Can you search by the income level of an influencer's audience?
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How many influencers do you have in your database (people, not individual social handles)?
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Are you an opt-in only influencer network/marketplace?
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How many/which social media platforms do you cover for both metrics and content?
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How many countries can you discover influencers in?
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How many native languages can you search for influencers with?
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INFLUENCER VETTING
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Can you get an aggregate view of all social profiles and associated metrics attributed to each influencer?
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Can you search an influencer's content by keywords (brand mentions, hashtag usage, etc.)?
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How much historical content do you have for each influencer (in years)?
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Can you analyze an influencers audience quality (authenticity, fake followers)?
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Can you analyze an influencer's audience growth over time?
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Can you analyze an influencer's engagement rate growth over time?
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Can you analyze the age of an influencer's audience?
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Can you analyze the gender of an influencer's audience?
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Can you analyze the family status of an influencer's audience (single, married, parents)?
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Can you analyze the location of an influencer's audience at the country level?
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Can you analyze the location of an influencer's audience at the city level?
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Can you analyze the occupation of an influencer's audience?
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Can you analyze the income level of an influencer's audience?
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Can you analze the likes and interests of an influencer's audience?
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Can you analyze brand affinity of an influencer's audience?
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Can you analyze and monitor an influencer for brand safety?
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Can you assign custom review statuses to influencers?
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CAMPAIGN MANAGEMENT
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Can you manage both organic and paid influencer campaigns?
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Can you customize campaign management workflows?
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Can you manage campaign access for privacy?
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Can you communicate with influencers directly through the platform (individually and in mass)?
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Can you invite influencers to participate in campaigns directly through the platform?
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Can you share campaign briefs with influencers directly through the platform?
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Can you review and approve content directly through the platform?
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Can influencers order products for gifting campaigns directly through the platform?
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Do you provide suggested influencer fees based on historical performance?
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Can you manage contracts?
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Can you manage campaign budgets and spend?
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Can you create and assign trackable links?
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Can you assign promo codes?
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Can you customize links with UTM parameters?
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Can you set up attribution and compensation rules?
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Do you provide an integrated link shortener?
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Can you facilitate payments?
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Can you automatically track fulfillment of campaign deliverables?
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Can you upload content to a campaign?
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PROGRAM MANAGEMENT
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Can you build your own network/database of influencers?
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Can you invite influencers to join your influencer program?
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Can you publish custom branded recruitment pages?
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Can you set-up custom onboarding workflows and surveys?
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Can you upload influencers into your account?
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Can organize influencers into groups (by country, brand, campaign, project)?
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Can you add custom information to an influencer's profile?
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Can you assign relationship ownership to influencers?
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Can you assign filterable tags to influencers?
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Can you assign relationship stages to influencers?
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Can you add notes to an influencer's profile?
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Can you assign/manage tasks?
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Can you see a history of communications with each influencer?
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Can you see a history of collaborations with each influencer?
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Can you see a history of spend with each influencer?
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Can you track spend across your entire influencer marketing program?
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MEASUREMENT AND REPORTING
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Can you report on market-level performance (all influencers in a geographic market)?
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Can you report on program performance (all influencers in your program)?
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Can you report across sub-accounts?
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Can you report on campaign performance (all influencers in a campaign)?
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Can you report on individual influencer performance?
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Can you report on individual post performance?
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Can you report on performance over time?
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Can you report on number activated influencers?
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Can you report on number posts?
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Can you report on engagements?
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Can you report on video views?
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Can you report on instagram stories?
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Can you report on estimated impressions?
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Can you report on impressions for authenticated accounts?
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Can you report on potential reach?
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Can you report on reach for authenticated accounts?
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Can you report on engagement rate?
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Can you report on clicks of a trackable link?
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Can you report on conversions and revenue generated?
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Can you report on Cost Per Metric (post, engagement, video view, story view)?